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Please get hold of your municipal by laws regarding any signage, billboards, street pole ads, pavement signs, portable flags and others. We do not do any municipal approvals automatically on contract. Approvals are to the account of the client. Unless paid for we will provide services for upfront R55 000 (NON REFUNDABLE)

Johannesburg City Billboards And Signage by Laws

OUTDOORADVERTISING_bylaw2017

The importance of visual resources


The importance of the visual environment is often underestimated or is perceived as a fashionable and luxury environmental concern with no relevance outside the extravagant lifestyle of the upper reaches of modern society.

The real value of the visual environment must be measured against the background of the tourism industry. Visual resources such as scenic landscapes and cultural streetscapes constitute major tourist attractions. The visual environment also forms a backdrop to most other tourist activities such as game watching, touring, entertainment, shopping and sport.

The visual environment can be seen as the fabric that gives meaning and substance to any tourism experience. Each country, area, city or town has its own unique visual character and atmosphere which plays an important role in the quality of any tourist experience. In South Africa, with its richness and diversity of landscapes and cultures, it is of the utmost importance that the element of local character should be strengthened and enhanced when and wherever possible (SAMOAC, 1998).

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